ABOUT CULTHOS
We are a South African consultancy that helps forward-thinking companies turn culture into competitive advantage. From fast-growing startups to high-stakes industries like banking, mining, and tech, we partner with teams who understand that people strategy is business strategy.
Whether it’s helping banks and VC firms support early-stage founders with values-aligned culture from day one, or supporting large enterprises under pressure to retain critical skills and attract Gen Z talent, we meet each company at its moment of truth.
Our approach is both strategic and human. We bring clarity to your values, behaviours, and leadership expectations. We help your internal culture show up with credibility, in the moments that matter. And we do it all with emotional intelligence, creativity, and deep local insight.
You already have the people. We help make your culture work for them and for the business.
WHY WE EXIST
Too many great companies lose great people, not because of pay, but because the culture feels unclear, disconnected, or unconvincing.
At Culthos, we exist to change that.
We help forward-thinking businesses design and express culture
in ways that attract the right people, keep top performers engaged, and make the mission worth rallying behind.
Because when people connect to the culture, they stay, grow, and build with you.
our mission
To turn workplace culture into a strategic edge for businesses at every stage.
We partner with startups building from day one, scale-ups under pressure to compete for talent, and enterprise brands rethinking how to retain the next generation of leaders.
Through culture strategy, employer branding, and emotionally intelligent storytelling, we help make your workplace feel like a place worth choosing.
Our Values
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clarity
We simplify culture. No fluff, no jargon. Just actionable insights that drive results.
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Humanity
People are at the heart of every organization. We design with empathy and intention.
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Integrity
We say what we mean and do what we say. Culture work requires consistency.
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Excellence
We bring high standards to every engagement, because culture deserves nothing less.
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Impact
We believe strong culture doesn’t just improve business, it changes lives.
Our Founder’s Perspective
“After years of observing workplace cultures,
both thriving and fractured. I saw the need for a partner who understands the real dynamics behind performance, engagement, and trust.
CULTHOS was built to fill that gap.
We bring together strategic thinking and emotional intelligence to help organisations shape culture deliberately. aligning people, behaviour, and brand around a shared vision.
Because culture isn’t a side project. It’s the system everything else runs on.”
— Thabiso Ngcobo, Founder & Culture Strategist
LET’S talk culture
Let’s build a culture that works.
Book a consultation or get in touch,
we would love to hear where you’re at.